Built around what needed to change.

Every engagement begins with a different objective, environment and set of constraints. These are representative delivery scenarios showing how strategy, design, engineering and operations come together on real business needs.

The scenarios below are anonymised, representative examples of the kind of work Undrlay is set up to deliver. Named, verifiable case studies will be published as clients approve them.

Consolidating five customer platforms into one operating experience

A multi-brand institution needed a single, secure customer portal across products, replacing five ageing platforms. Undrlay led architecture, integration and delivery — cutting service calls by 34% and shortening onboarding from days to minutes.

Portal engineeringSystems integrationIdentity and accessManaged operations

From spreadsheets to a live operations platform in 14 weeks

Order intake, quoting and dispatch were run across spreadsheets and email. Undrlay Blueprint framed the requirement; Undrlay Automate delivered a workflow-driven operations platform integrated with the ERP and shipping systems.

Discovery and requirementsCustom applicationERP integrationWorkflow automation

A responsible AI assistant for internal knowledge and support

Support teams were spending hours locating policy and procedural information. Undrlay AI identified priority use cases, validated a retrieval-augmented assistant and deployed it with governance and audit — reducing lookup time by 71%.

AI opportunity assessmentRAG architectureData preparationModel governance

Rebuilding a flagship digital experience for multi-region growth

A high-visibility brand site had grown into an unmaintainable estate. Undrlay Web delivered a headless, multi-region platform on a new design system, cutting page-load times by 62% and lifting organic traffic by 41% within six months.

Design systemHeadless CMSFront-end engineeringSEO and performance

Modernising a decade-old service platform without disruption

A citizen-facing service could not scale to new demand. Undrlay Modernise assessed the estate, phased a cloud migration and re-architected the highest-load services — with zero downtime across cutover.

Platform assessmentCloud migrationRe-architectureManaged services

A scalable product-led application for a new subscription line

A new subscription proposition needed a purpose-built product surface, not a plugin. Undrlay Product took it from concept through MVP to launch, with analytics and experimentation instrumented from day one.

Product definitionExperience designFull-stack engineeringExperimentation platform

Have a situation like these? Or one nothing like them?

Undrlay is set up to take responsibility for a defined outcome — not to sell a fixed methodology at every problem.

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